Alan Gonsenhauser

Overview

Alan Gonsenhauser is a highly experienced Fractional Head of GTM, specializing in B2B SaaS and Private Equity portfolio companies. With over 25 years of expertise, he consistently drives improvement in Annual Recurring Revenue (ARR), customer retention, and overall go-to-market execution.

About

Alan Gonsenhauser brings over 25 years of proven leadership as a Fractional Head of GTM, dedicated to optimizing growth strategies for B2B SaaS companies and Private Equity portfolio firms. His expertise lies in developing and executing robust go-to-market strategies that directly impact key performance indicators and accelerate business expansion. He excels at identifying opportunities to enhance Annual Recurring Revenue (ARR) and customer retention through data-driven approaches and streamlined GTM operations. Alan's fractional model provides strategic guidance and hands-on execution without the overhead of a full-time executive, allowing companies to quickly implement effective market penetration strategies and achieve sustainable growth.

Industry Experience

Specialties